Lola Health does a lot right. Venous collection, decent biomarker depth, and a longevity-focused approach. They are the closest competitor to TrueVitals in terms of testing philosophy. Here is where the two services differ.
| Feature | TrueVitals | Lola Health |
|---|---|---|
| Maximum biomarkers | 200+ (Signature) | 70 (Peak Insights) |
| Most popular panel | 114 biomarkers (Ultimate, £349) | 70 (Peak Insights, ~£220) |
| Entry panel | 74 biomarkers (Advanced, £269) | 45 (Core Health, ~£130) |
| Collection method | Venous (350+ clinics or home) | Venous (phlebotomist home visit) |
| Phlebotomy cost | £19 clinic / £39 home (separate) | Included in panel price |
| ApoB | Included from Advanced | Included in Peak Insights |
| Lp(a) | Included in Ultimate | Not included |
| Insulin / HOMA-IR | Included in Ultimate | Not included |
| Tumour markers | 7 markers in Ultimate | Not included |
| Immunoglobulins | Included in Ultimate | Not included |
| Full thyroid | TSH + FT3 + FT4 + antibodies | TSH + FT4 (no FT3 in standard panels) |
| Report format | 30+ page personalised AI report | Basic report with doctor review |
| Lifestyle quiz integration | Goals, symptoms, diet, exercise, stress, sleep | No lifestyle context in report |
| Clinic availability | 350+ clinics nationwide | Major cities only |
| Turnaround | 48 hours | ~4 working days |
| Longevity content | Health-focused blog and guides | Strong longevity and Peter Attia content |
Before we get into the differences, it is worth acknowledging what both services get right, and what sets them apart from the finger-prick providers.
Venous collection is non-negotiable for comprehensive testing. Both TrueVitals and Lola Health use professional phlebotomists and venous blood draws. This produces a larger, more stable sample with lower contamination risk. Most other UK providers default to finger-prick kits, which limits biomarker depth and introduces haemolysis risk.
ApoB should be standard. Both services include ApoB, the single best predictor of cardiovascular risk, in their comprehensive panels. Medichecks, Thriva, and Forth do not include it in their standard offerings.
Preventive health, not reactive testing. Both are positioned around proactive health optimisation rather than diagnosing existing conditions. If you are comparing Lola Health with TrueVitals, you are already thinking the right way about your health.
Lola Health's Peak Insights panel tests 70 biomarkers. TrueVitals Ultimate tests 114. That is 44 additional markers, and they are not filler. Here is what those extra markers cover.
A genetic cardiovascular risk factor elevated in approximately 20% of the population. You only need to test it once. Lola does not include it. TrueVitals Ultimate does. If yours is elevated, it fundamentally changes how you should manage cardiovascular risk.
The markers that reveal insulin resistance years before glucose or HbA1c become abnormal. Lola tests glucose and HbA1c but misses the insulin axis. TrueVitals Ultimate includes insulin, C-peptide, and calculated HOMA-IR.
PSA (men), CA-125, CA 15-3 (women), CEA, CA 19-9, and more. Not diagnostic alone, but part of a thorough screening picture. Lola does not include them. TrueVitals Ultimate includes 7.
The active thyroid hormone. Lola tests TSH and Free T4 but not Free T3. Without it, you cannot assess thyroid conversion. A "normal" TSH with low Free T3 still means suboptimal thyroid function.
IgA, IgG, IgM. These assess immune system function and can indicate autoimmune conditions, chronic infections, or immune suppression. Not included by Lola. Included in TrueVitals Ultimate.
Lola includes testosterone, oestradiol, and cortisol. TrueVitals adds FSH, progesterone, prolactin, DHEA-S, and free androgen index for a complete endocrine picture across fertility, menopause, adrenal, and reproductive health.
Lola Health includes a doctor review with results, which is more than most competitors offer. But the report format is relatively basic: biomarker values with reference ranges and brief doctor commentary on anything flagged.
TrueVitals delivers a 30+ page personalised report. AI cross-references every biomarker across every health system simultaneously, processing over 6,400 pairwise interactions for the Ultimate panel. Your lifestyle quiz data (goals, symptoms, diet, training, sleep, stress) is layered into the analysis. The report includes personalised supplement recommendations with specific forms, doses, and timing, calorie and protein targets based on your metabolic data, and a detailed executive summary connecting your symptoms to your biomarkers in plain English.
The difference is not just formatting. It is the difference between seeing your results and understanding them. See how our reports work.
If phlebotomy cost matters, Lola includes phlebotomy in the panel price. TrueVitals charges it separately (£19 clinic, £39 home). For the Peak Insights panel, Lola's all-in price of approximately £220 is lower than TrueVitals Advanced at £269 + phlebotomy, though it tests 4 fewer biomarkers.
If you want longevity-focused content, Lola has built excellent educational content around Peter Attia's framework, longevity biomarkers, and preventive health. Their blog is genuinely useful and well-written.
If 70 markers is enough for your goals, not everyone needs 114. If you are primarily interested in cardiovascular risk, thyroid function, iron, hormones, and vitamins, Lola's Peak Insights covers those systems well at a lower price point.
But if you want the full picture, not just the main systems, with metabolic depth, tumour screening, immune function, autoimmune markers, and a report that tells you what it all means together, TrueVitals provides a level of depth and intelligence that Lola does not yet match. Take the quiz to find the right panel for you.
Both are strong services that use venous collection. TrueVitals tests more biomarkers (114-200+ vs 70), includes markers Lola does not offer (Lp(a), insulin, tumour markers, immunoglobulins, Free T3), and delivers a significantly more detailed AI-powered personalised report. Lola includes phlebotomy in the panel price and has strong longevity content.
Yes. Lola includes ApoB in their Peak Insights panel. TrueVitals also includes ApoB from the Advanced panel. Both services correctly prioritise this marker over standard LDL cholesterol.
At the entry level, yes. Lola Peak Insights is approximately £220 all-in for 70 biomarkers. TrueVitals Advanced is £269 + £19-39 phlebotomy for 74 biomarkers. At the comprehensive level, TrueVitals Ultimate (114 markers, £349 + phlebotomy) offers significantly more depth than anything Lola currently provides.
Lola Health does not currently include Lp(a) in their standard panels. Lp(a) is a genetic cardiovascular risk factor elevated in approximately 1 in 5 people. TrueVitals includes it in the Ultimate panel. It only needs to be tested once, so it is worth including in at least one comprehensive test.
If you were using Lola's Peak Insights (70 markers), the TrueVitals Advanced (74 markers, £269) gives you comparable coverage with a more detailed AI-powered report. For a significant step up, the Ultimate (114 markers, £349) adds tumour markers, insulin resistance, Lp(a), immunoglobulins, and full thyroid including Free T3. Compare all panels.
Up to 200+ biomarkers. Venous collection. AI-powered personalised reporting. Medical professional review on every report.
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